Best Shopify Apps for Black Friday & Cyber Monday [2025]

Black Friday Cyber Monday isn’t just another sale season – it’s the biggest revenue opportunity of the year. But success isn’t just about offering discounts. 

You need the right apps powering every part of your funnel: from bundling irresistible offers to recovering abandoned carts, creating urgency, automating marketing, and even managing shipping and returns seamlessly.

To help you launch a high-performing BFCM campaign, we handpicked the best Shopify apps across every essential category:

• Bundles & Upsells → Bundler and ReConvert to increase average order value effortlessly.

• Cart Recovery → WowETA and Care Cart to reduce checkout hesitation and bounce rates.

• Urgency & Scarcity → Essential Countdown Timer Bar and Hey! Scarcity to trigger instant FOMO.

• Email & SMS Marketing → TxtCart and Klaviyo to turn customers into repeat shoppers automatically.

• Shipping & Returns → Easyship and AfterShip to manage shipping and handle returns stress-free.

• Landing Pages & Customization → PageFly and SC Product Options to tailor your store for conversions.

• Customer Support & Restock Alerts → Gorgias and Notify! to retain customers even when stock runs out.

In this blog, we will go through each of these apps and identify how they can help us achieve great success during the BFCM sales season. 

How We Selected the Best BFCM Shopify Apps

With thousands of Shopify apps available, we didn’t just pick what’s popular. We filtered them based on how well they actually perform during high-stress sales events like Black Friday & Cyber Monday. The apps featured in this list were selected using the following criteria:

BFCM Readiness & Scalability

It’s easy for an app to work on a normal Tuesday. But BFCM traffic is a different beast. Every selected app must perform flawlessly under heavy traffic, support automations, and load instantly without slowing down your store. If an app causes lag or checkout bottlenecks, it didn’t make the cut.

Proven ROI & Merchant Feedback

We didn’t rely on marketing claims. Only apps with measurable results, such as high Shopify ratings, case studies, or verified merchants, were considered. If real store owners weren’t seeing returns, it didn’t qualify.

Easy to Set Up (Even Last-Minute)

Most merchants don’t have time for complex integrations during Q4. So we prioritized apps that can be installed and launched within minutes, with intuitive dashboards, plug-and-play templates, or AI-driven automation. No developer? No problem.

Mobile & Checkout Compatibility

With 70%+ of BFCM purchases happening on mobile, every chosen app had to look great, load fast, and function smoothly across devices. If it broke the checkout flow, it was out.

Long-Term Value, Not One-Time Gimmicks

We avoided “use-once” BFCM tricks. Instead, we selected apps that continue delivering ROI even after Cyber Monday. Smart investments don’t expire when the sales campaign is complete.

1. BFCM Shopify Apps for Bundles and Post-Purchase Upsells

To boost sales in the Black Friday and Cyber Monday period, you need a bundle and post-purchase upsell plugin. These tools help you create bundle offers that are encouraging for customers to buy more, increasing your profits.

Upsell & Cross Sell — Selleasy

Selleasy is an intuitive app that helps you create high-converting upsell and cross-sell offers to boost your store’s average order value. 

With 18 customizable widgets, you can showcase personalized product recommendations at every stage of the customer journey. From product pages to post-purchase, you can encourage shoppers to add more to their carts.

Whether you're a beginner or an experienced merchant, Selleasy makes it easy to increase revenue with just a few clicks.

Key Features

• Offer “Frequently Bought Together” deals with 3 customizable bundle styles to boost average order value.

• Display complementary add-on products on the product or cart page, encouraging customers to buy more with the main item.

• Showcase related products or items from the same theme that can also be purchased individually.

• Engage customers with dynamic pop-ups displaying one or multiple upsell products.

• Present upsell offers during and after checkout to capture additional sales opportunities.

Bundler – Product Bundles

Bundler is a conversion‑focused tool that helps Shopify merchants boost average order value with strategic product bundles and upsell offers. Its main advantage is its flexibility: you can easily offer mix and match products into classic bundles along with offer quantity breaks or volume discounts.

You can even customize the landing pages where bundles will be displayed. Set discounts based on percentage or fixed, and easily monitor the bundle performance through its analytics feature. 

In addition to this, Bundler works seamlessly with any Shopify theme, giving you better compatibility with your store.

Key features

• Support multiple discount types, including percentage and fixed amounts.
  

• Generate landing pages and place bundles on product pages and in the cart.
  

• Integrate with subscription products for recurring items.

• Hide the bundle offer when inventory is low.
  

• Schedule bundles and track performance with analytics.
  
  

ReConvert Upsell & Cross Sell

ReConvert turns the thank‑you page a high-converting revenue engine. How does it do that? By letting merchants build personalized upsell funnels that display at checkout or immediately after purchase. 

Pretty nifty if you ask me. While testing its drag‑and‑drop editor, I found it very easy to create one‑click offers quickly. On top of that, the AI‑driven segmentation ensured each offer matches the customer’s behavior and preferences. 

You can also A/B test and check analytics to optimize your offers and track performance. Built‑in A/B testing and analytics help merchants optimize offers and track conversion rates, making it a versatile solution for increasing average order value during high‑traffic events like BFCM.

Key features

• Display personalized upsell and cross‑sell offers at checkout, post‑purchase, and on product pages.
  

• Offer warranties, shipping protection, free gifts, add‑ons, and AI‑powered product recommendations.
  

• Run A/B tests and track click‑through rates, conversion rates, and funnel performance.
  

• Support multiple bundle types such as fixed, mix‑and‑match, and variant bundles.

2. BFCM Shopify Apps to Reduce Cart Abandonment 

Abandoned cart is a common issue among many Shopify stores, and this can seriously hurt your revenue. To make the most out of the BFCM period, you need to employ apps that help you reduce cart abandonment. 

WowETA – Estimated Delivery Date & Timer

WowETA addresses one of the biggest conversion killers: uncertainty about shipping times. The app displays estimated delivery dates and times on product, cart, and checkout pages, helping customers know when items will arrive. 

Conveniently, you can set workdays, cut‑off times, and location‑based rules to generate estimates. To make it even better, you can utilize its premade templates to display a cool appearance for ETA/EDD dates and times.

In addition to this, a built‑in countdown timer can be displayed to create urgency - encouraging customers to order faster. 

On top of this, WowETA sends delivery date email notifications to reassure customers after they’ve ordered. As you reduce product delivery related confusions and add urgency, it directly helps you lower cart abandonment and increase conversion rates during BFCM.

Key features

• Show estimated delivery dates and times on product, cart, and checkout pages.
  

• Set prep time, working days, cut‑off times, and vacation mode to fine‑tune estimates.
  

• Customize templates, date formats, and languages to match store branding.
  

• Show estimated delivery time (EDD/ETA) based on product and country.
  

• Send automated email notifications with delivery estimates to reassure customers instantly.
  
  

Care Cart 

Care Cart is a great solution to remedy the problem: abandoned carts. It helps you reclaim revenue from visitors who leave without completing checkout. 

It tracks carts and checkout sessions and sends automated email reminders and web push notifications to encourage customers to come back. You can capture emails with pop‑ups or spin‑to‑win discount wheels and send follow‑up sequences. 

You can send BFCM discount reminders to shoppers who leave items in their cart, making the sale campaigns more successful.

Key features

• Track carts and checkouts to trigger email and push reminders.
  

• Display email pop‑ups and offer discounts through spin‑to‑win wheels.
  

• Send win‑back emails to engage customers after purchase.
  

• Send order follow-up emails, thanking the customers.

3. BFCM Shopify Apps for Urgency and Scarcity

To increase the conversion rate, you should add apps that help you create urgency and scarcity among customers. These apps create FOMO and encourage customers to complete purchases faster. 

Essential Countdown Timer Bar

Essential Countdown Timer Bar helps Shopify store owners create urgency and FOMO by adding customizable timers across their storefront. 

You can create sticky announcement bars, product‑page timers, and cart countdowns that entice customers to purchase the product fast. 

You get to apply multiple timer types, including fixed‑date, recurring, evergreen, and scheduled countdowns. 

You also have the flexibility to choose from various layouts and customize colors, fonts, and texts to match your brand. During BFCM, you can schedule timers to control exactly when your sale is live. 

It’s lightweight and doesn’t slow your site down, so you can focus on sales. 

Key features

• Create announcement bar timers across the entire site.
  

• Increase conversions with product page timers.
  

• Customize text and placement to align with brand aesthetics.

• Option to implement GEO-targeting.

• Add tags in the countdown timers.
  
  

Hey! Scarcity Low Stock Counter

Hey! Scarcity Low Stock Counter is designed to tap into customers’ fear of missing out by highlighting low inventory levels, real-time stock counts, sold‑out alerts, and back‑in‑stock notifications on product pages or across collections. 

Merchants can specify threshold levels that trigger low stock messages and customize the text and appearance to suit their store’s style. When products sell out, notifications automatically disappear to avoid misleading customers. 

For items that will be replenished soon, you can show back‑in‑stock alerts to encourage customers to revisit. When you are transparent about inventory information, it creates urgency, builds social proof, and motivates hesitant shoppers to complete their purchase during BFCM.

Key features

• Show remaining stock levels and low‑stock alerts to create urgency.
  

• Apply scarcity messaging to all products or select specific products and collections.
  

• Display a different widget for when there’s only 1 item or when there's high stock.
  

• Customize notification design, text, and inventory thresholds.
  

• Show a cool pulse animation for the stock counter.

4. BFCM Shopify Apps for SMS and Email Marketing Automation

To handle email and SMS marketing, you can use these cool Shopify apps for efficient campaign management and better ROI and performance. 

TxtCart – SMS Marketing & AI

TxtCart utilizes SMS to turn abandoned carts into conversions and send targeted promotional campaigns. It uses AI‑powered conversational flows to engage customers with two‑way text messages - reminding them about abandoned items, answering questions, and offering personalized incentives. 

Merchants like you can also launch SMS campaigns to share exciting deals, VIP offers, and more. The platform includes built‑in compliance to ensure messages adhere to regulations and uses real‑time analytics to track response rates and revenue.

Key features

• Send two‑way AI‑powered SMS conversations to recover abandoned carts.
  

• Ensure compliance with SMS regulations and track performance with real‑time analytics.
  

• 1-click sync with Shopify data for easy targeting.
  

• SMS campaign planner for easier setup and management.

• Offers a unique toll-free number.
  
  

Klaviyo - Email & SMS Marketing

Klaviyo is a data‑driven marketing platform that centralizes customer information from Shopify and other integrations to power targeted email and SMS campaigns. 

Built‑in segmentation lets merchants identify high‑value customers and send tailored messages. AI‑powered triggers automate flows like welcome series, cart recovery, back‑in‑stock, and price‑drop alerts. 

Omnichannel templates simplify design across email, SMS, and WhatsApp, which is helpful for marketers.

Real‑time revenue analytics show which campaigns and segments perform best, offering actionable insights. With personalized messages at the right moment, Klaviyo helps merchants drive repeat purchases and maximize BFCM results.

Key features

• Use Shopify and other data sources to create granular customer segments.
  

• Automate welcome, abandoned cart, back‑in‑stock, and price‑drop flows with AI‑powered triggers.
  

• Access omnichannel templates for email, SMS, and WhatsApp campaigns.
  

• Customize content using an intuitive editor, AI copy suggestions, and A/B tests.
  
  

5. BFCM Shopify Apps for Shipping and Returns Management

Here are the best BFCM Shopify apps to manage all your shipping and product returns efficiently. 

AfterShip Returns & Exchanges

AfterShip Returns & Exchanges simplifies the product returns process, turning potential losses into opportunities to retain customers. It provides a branded self‑service portal where customers can initiate returns and exchanges without contacting support. 

Smart return rules let you specify return windows, identify non‑returnable items, and set conditions for free or paid returns. 

You can offer customers flexible refund and exchange options to reduce lost sales and increase revenue. Conveniently, the app also supports multi‑language, return tracking, and automated notifications.

During BFCM, a smooth return experience is a must-have to build trust and encourage repeat purchases.

Key features

• Offer a branded self‑service return portal with automated shipping labels.
  

• Create smart return rules for windows, non‑returnable items, and conditions.
  

• Provide flexible options like refunds, exchanges, replacements, and in‑store returns.
  

• Automate approvals, restocking, and refund processing to save time.
  

• Communicate via multi‑language emails/SMS and track returns with analytics.
  
  

Easyship – All in One Shipping

Easyship gives merchants access to discounted shipping rates from over 250 carriers and simplifies fulfillment: from label creation to final delivery for both domestic and international shipments worldwide. 

The app syncs orders across your Shopify store and automates tasks like printing labels, generating customs documents, and updating tracking information. 

Its rate comparison tool shows the cheapest, fastest, and best‑value shipping options at checkout, so customers have transparent cost expectations. 

Easyship also offers flexible insurance coverage and branded tracking pages to elevate the customer experience. With features like shipping rules, bulk label printing, and optional prepaid returns, the platform streamlines logistics during the BFCM rush, ensuring orders reach customers on time while controlling costs.

Key features

• Sync orders, automate workflows, and print shipping labels directly from Shopify.
  

• Compare rates across 250+ carriers and show transparent duties and taxes at checkout.
  

• Offer flexible shipping insurance and prepaid return options.
  

• Automate paperwork for taxes and duties.
  

• Enhanced customer experience with customized branding, easy returns, etc.

6. Landing Pages and Product Customization

This section talks about two very essential apps that help you create high-converting landing pages for BFCM campaigns as well as letting you offer customized products for your customers. 

PageFly - Landing Page Builder

If you are planning for the BFCM campaign, you need to give your existing landing pages a new makeover or create a new one. PageFly lets merchants create high‑converting landing pages without coding skills. 

The drag‑and‑drop interface includes over 100 templates and sections for sales pages, so you can effectively launch BFCM campaigns and promotions. 

You can customize layouts, fonts, colors, and responsive elements to match their brand. The app includes conversion‑boosting elements such as countdown timers, trust badges, testimonials, and forms. 

Data‑driven A/B testing allows users to experiment with designs and measure performance. PageFly also integrates with more than 130 marketing apps, like reviews, upsell tools, and email solutions, so your pages work seamlessly with other parts of your store.

Key features

• Drag‑and‑drop builder with over 100 customizable templates and sections.
  

• CRO‑optimized elements like countdown timers, trust badges, and forms.
  

• Data‑driven A/B testing to refine landing pages and increase conversions.
  

• Integration with 130+ apps for reviews, upsells, and email marketing.
  
  

SC Product Options

SC Product Options lets you, as a store owner, the flexibility to offer unlimited product customizations. If you sell products that require personalization, a product options app is a no-brainer. making it ideal for stores selling personalized goods. 

You will enjoy its wide range of option types, such as: color swatches, dropdowns, and text fields. You can further make these options interesting by implementing conditional logic, which helps hide or show options based on previous selections.

In addition, Shopify merchants can upsell add‑ons or charge extra for certain options, which effectively boosts average order value. 

The tool integrates seamlessly with the Shopify theme, so you can offer unique holiday gifts and tailor products to individual tastes during BFCM campaigns.

Key features

• Provide unlimited product option fields, including swatches, dropdowns, text boxes, and uploads.
  

• Use conditional logic to show or hide options based on customer choices.
  

• Support variant images and color swatches for visual customization.
  

• Upsell custom products by adding extra price fields for personalized features.
  
  

7. Customer Support and Restock Alerts

In this part, you will find essential apps that help you ensure a positive customer experience in your online store. 

Gorgias - Helpdesk, Chat & FAQ

Gorgias centralizes customer support across email, chat, social media, voice, and SMS into one unified system. This helps your team to focus more on personalized interactions where necessary. 

You can utilize the app’s AI‑powered features to automate repetitive tasks like order updates and refunds. As a result, your team members get more time for complex inquiries. 

In addition to this, customers can self‑serve through a help center and FAQs, or manage orders and returns from the chat widget – making the customer support more flexible. 

Also, Gorgias offers AI‑powered product recommendations that help convert visitors into buyers. During high‑volume periods like BFCM, an efficient helpdesk ensures customers receive timely assistance, leading to more sales.

Key features

• Centralize all customer support channels into a single inbox for efficiency.
  

• Automate order updates, refunds, and subscription management via AI.
  

• Provide self‑service tools such as FAQs and order management for customers.
  

• Integrate with over 100 e‑commerce apps to access unified customer data.
  

• Utilize AI agent that maintains brand voice for efficient ticket resolution.
  
  

Notify! Back in Stock, PreOrder & Wishlist

Notify! is a versatile tool that helps merchants capture demand when products are unavailable and encourage preorders. It adds “Notify Me,” “Pre-order,” and “Wishlist” buttons to out‑of‑stock product pages, letting customers easily sign up for restock alerts or place backorders. 

The app sends automatic notifications via email, SMS, or push when items return and allows merchants to accept B2B and D2C preorders with optional discounts. 

You can display low‑stock counters to create urgency, while the guest wishlist feature lets unregistered shoppers save products. 

So, as a result, the app Notify! Helps you keep your customers engaged and generates revenue even when inventory is limited.

Key features

• Add “Notify Me,” “PreOrder,” and “Wishlist” buttons to out‑of‑stock pages.
  

• Send auto restock alerts via email, SMS, or push notifications when items return.
  

• Accept B2B and D2C preorders with discounts.
  

• Display low‑stock counters and FOMO messaging to encourage quick purchases.
  

• Integrate tools and apps to create back-order and restock workflows

Summing Up

BFCM isn’t won on discount size, rather it’s won through execution. With the right app stack:

✅ You attract more clicks.

✅ You convert more carts.

✅ You retain more customers after BFCM.

If you’re just getting started, begin with one app per goal:

• Reduce cart abandonment? → Start with WowETA to display delivery dates and urgency timers right where hesitation happens.

• Increase average order value? → Use ReConvert to turn your checkout and thank-you page into a sales funnel.

• Create FOMO instantly? → Add Essential Countdown Timer Bar to trigger urgency across key pages.

Set up your stack before the rush starts, and Black Friday won’t just be your biggest weekend; it’ll be the driving factor for record-breaking growth.